Art Modern (1935-1950)

History

Like Art Deco style, and sometimes combined with it, Art Modern was a part of the Modern movement and the rejection of historical styles. While the style is an economical one, popularized during the Great Depression, it was meant to represent the dynamic progress of the 20th century and was highlighted at the 1893 Chicago World’s Fair. Its inspiration comes from the machine aesthetic of the period’s industrial design, especially that of the railway car, motorcar and steamship. Hence it is a very streamlined style, giving a sense of speed and motion.

Characteristics

  • usually asymmetrical, the buildings are noted for flat roofs and rounded corners
  • a strong focus is often placed on a large wraparound window
  • wall finishes are usually smooth with minimal decoration
  • speed and moment are suggested with horizontal rows of windows or decorative bands
  • if decoration is used, it is usually limited to carved panels by doors or windows or bands with low-relief carving
  • the modernity of the style is stressed by the new materials: glass blocks for windows and aluminium or stainless steel trim for windows, doors and railings